

I want to keep it quite simple and clean. When the business cards are used up and redone the back will be replaced with a website. As of right now i am sticking to the social media that i use and the current email of guy.a.h.rathbone@gmail.com because I want to have my own domain, one that utilises the tag line, 'A guy draws' but could also bring into context my purple sloth character but i want to take it slow with the development of these concepts as i will use them for the foreseeable future as i don't want to have my brand be guyrathbone_art for example and i don't want my email or website to include gmail or wix as i feel theres a lack of professional independence especially if i work from contract to contract. I also don't want to change my designs on my visual identity because as of right now my work and style of drawing is continuously evolving and changing as such the style will never really represent how my work is at this point in time so the importance of the business card and visual identity at this point is simply to remember who i am and the tag line a guy draws. The text is different but still clear and legible while the illustration of the monkey lifting the G gives a sense of performance to the logo and brand which is what want to get across in regards to my focus.
Across my social media i have used the same logo on my business card as well as the same photograph to keep consistency in my presentation of self.




If any rebranding took place it will be to digitise the monkey along with the redesign. Below is a mock up of were the design is currently but right now it feels like it would only look half finished. as such i am leaving the brand as is.

As well as keeping a digital professional presence I also wanted to update how i present my self in person so i got card holders for my business cards and the ones i collect. And a new case for my iPad to keep it professional when i approach people to show my showreel and work.
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